Think outside the app: designing boutique hospitality UX

Guests can choose an experience module for each villa: private cinema, poker and board games, VR gaming room, yoga studio, or art studio. This choice makes the stay special and creates a wow moment when guests arrive.

RFID knows where the guest is in the house. It shows the guest nearby controls in the app, so the screen stays simple — but guests can still reach every device if they need to. The app starts with what the guest needs, not a long list of devices.

Any family member can book an experience, choosing the time and details. Routine lower-cost bookings go ahead without approval. Only important or expensive bookings require a simple yes or no, so the person responsible can enjoy the holiday instead of managing it.

Online shopping without paying for each order — is that a dream? Guests shop in a couple of taps, requesting items for the stay or souvenirs for departure, and those purchases join the final bill at checkout.

Premium hospitality UX is not about moving every moment into an app. It is about connecting the app with the place, its guests, and the service behind the stay. Treat the app, villa, guest roles, and operations as one system to remove unnecessary interactions without taking away control.

Lantana’s app should offer the right action at the right moment, then leave room for the place itself.